Lief Rodgers’ World Cup come-up In his fourth year race-proving our wheels at the highest level, Port Moody-based NOBL Athlete and Elite Enduro racer Lief Rodgers had his best season to date at the UCI Enduro World Cup. Lief was ultra-consistent, stacking five...
Canadian connection At NOBL Wheels, we’re proud to build all of our custom carbon wheelsets for Canadian riders right here in Cumberland, BC. We’re thrilled to be able to work with our Canadian hub and component partners to craft homegrown wheelsets from...
